What Makes Live Oak Wealth Management Different?

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By Matthew Gaude & Shawn McGuire

Live Oak Wealth Management is not your ordinary advisory firm. Established in 2009, we created Live Oak Wealth Management to offer independent, unbiased financial advice to our clients. Our team was built to stay true to our ideals of always putting our clients’ best interests first and offering objective financial advice.

Since then, we have focused on establishing ourselves as a firm people can trust. Our clients are hard-working, family-oriented people who are busy pursuing what’s important to them. Our goal is to take some financial responsibility off of their shoulders and provide guidance through goals-based planning that helps them work towards their personal goals.

While we’re not for everyone, for those who fit, there’s no better home than Live Oak Wealth Management. We believe we stand out from a number of other firms for a few key reasons.

1. We’re A Fiduciary

Simply put, that means we’re legally obligated to always act in our clients’ best interest. Think of a fiduciary as a trustee, someone who is given and accepts the responsibility of managing assets for a someone else. This duty protects you from conflicts of interest.

For example, fiduciary duty prevents an advisor from making an investment with your money solely for a kickback commission. For those who don’t adhere to a fiduciary standard, a recommendation made by advisors only has to be “suitable.” The problem with this is that some advisors could then sell high-fee products, even if a lower-priced option was just as suitable or available, in order to receive a higher commission.

Working with a fiduciary benefits you in several ways. Not only are they are open and transparent, but the fiduciary standard includes providing guidance that is objective, is considered beneficial to you, and fees that are clear and upfront. The fiduciary standard can give you confidence that your hard-earned money is in good hands.

By working with an advisor who holds to fiduciary standards, you can feel more empowered to make the best decisions for you and your finances. Clients have the power to ask questions and to demand the highest value for the service that advisors are providing. As a firm in the financial world, we understand people’s reservations or even negative connotations towards the underlying motivations of some advisors. We want to assure you that you can trust in the fact that our relationship with you is built on integrity.

2. We’re Independent

Our status as an independent financial services firm means that we can offer investments and products from almost any company under the sun to best match your needs. We aren’t limited to the whims of a larger firm and have the freedom to provide guidance and services that will improve the lives of our clients. 

Our independence serves as a basis to create a personalized investment strategy tailored to meet your financial goals. Our focus is to help our clients secure, maintain, and protect their financial lifestyle throughout their lifetime, and our independence lets us do this while also building strong relationships with all of our clients. Our clients know we are only a phone call or email away and are always available to answer any questions they may have.

3. We’re Comprehensive

At Live Oak, we don’t just worry about one piece of your financial puzzle, we offer everything from investment management to insurance to retirement planning. We created Live Oak Wealth Management to address all of the most important areas of your financial plan. Our services include:

• Comprehensive financial planning
• Retirement income planning
• Investment management
• Social Security planning
• Participant 401(k) and 403(b) investment advice

All of our services are customized for each client’s personal situation. Our responsibility does not end there, either. As you encounter bumps in the road, changes in goals, or any other roadblocks, we are always available to offer advice and guidance.

We are here to celebrate your successes and cope with your challenges. We work alongside your other professionals such as your attorney and your CPA to be sure all of your legal, tax, and financial strategies are aligned. We work closely with our clients to implement a financial roadmap that makes them feel more excited about their financial future.

Next Steps

We invite you to take a look and see if Live Oak is the right firm for you. All it takes is one decision to change your life and set your finances on a new path. Learn more about us and what we offer by visiting www.liveoakwm.com and scheduling a free 15-minute phone call.

About Matthew

Matthew Gaude is an *investment advisor representative and the co-founder of Live Oak Wealth Management, a financial services firm in Roswell, Georgia. He serves the planning and investment needs of corporate employees, those approaching or in retirement, and 401(k) plan sponsors. Working first as a commodity broker and then as a Business Development Manager for a national broker-dealer in previous jobs, he has the insights and experience to help clients understand the complexities of the market and implement strategies to minimize risk. To learn more about Matthew, connect with him on LinkedIn or visit www.liveoakwm.com.

About Shawn

Shawn McGuire is a financial advisor and the co-founder of Live Oak Wealth Management, a financial services firm in Roswell, Georgia. He serves the planning and investment needs of corporate employees, those approaching or in retirement, and 401(k) plan sponsors. He has worked in financial services since 2002 in positions ranging from financial advisor to stock broker and portfolio manager. As a CERTIFIED FINANCIAL PLANNER™ professional, he is trained to help clients with virtually all their financial needs. To learn more about Shawn, connect with him on LinkedIn or visit www.liveoakwm.com.


Securities offered through American Portfolios Financial Services, Inc., member FINRA/SIPC. Investment advisory services offered through *American Portfolio Advisors, Inc., a SEC Registered Investment Advisor. Live Oak Wealth Management, LLC is independently owned and not affiliated with APFS or APA.

Any opinions expressed in this forum are not the opinion or view of American Portfolios Financial Services, Inc. (APFS) or American Portfolios Advisors, Inc.(APA) and have not been reviewed by the firm for completeness or accuracy. These opinions are subject to change at any time without notice. Any comments or postings are provided for informational purposes only and do not constitute an offer or a recommendation to buy or sell securities or other financial instruments. Readers should conduct their own review and exercise judgment prior to investing. Investments are not guaranteed, involve risk and may result in a loss of principal. Past performance does not guarantee future results. Investments are not suitable for all types of investors.